The Mount Royale Hotel and Spa

This historic, family run establishment is truly one of the best hotels in the county, and has the feel of a charming country retreat in the middle of a bustling city. Downton Abbey’s Joanne Froggatt is a fan as is Ripper Street’s Jonas Armstrong and the great British icon Sir Bruce Forsyth loved staying.

Originally two private houses built during the reign of William IV, the stunning building dates back to 1834 and is steeped in history, boasting original features as well as a spa, outdoor swimming pool and landscaped gardens.


  • Become the go-to hotel in York when looking for opulence and luxury.
  • To widen the audience even further, and welcome in new custom.
  • To drive brand awareness.
  • To drive website traffic.


We secured press in both national and regional media. This included the coveted Celebrity Hotspot page in OK! Magazine, and a feature in the Sunday Express.

We also spent time sourcing appropriate bloggers and influencers, who could share our message with their audience. A number of luxury bloggers were contacted and have since stayed at, and reviewed the hotel.

In the press

“Lisa Byrne has provided a first rate service which we are absolutely thrilled to bits with. Not only is she extremely warm and personable, but Lisa is always coming up with very creative and unique ideas to help push the hotel commercially while retaining its old-school charm.”

Stuart Oxtoby

For reservations visit or contact The Mount Royale Hotel and Spa on 01904 628856 or email